The 45 Hong Kong character designers / owners of licensable design content IPs / small and medium-sized design companies who / which are selected to participate in the 5th DLAB (the participants) will receive:
Local character designers / designers and companies with licensable design IPs are eligible.
Receive sponsorship to set up a 6 square meter booth in the Hong Kong InternationalLicensing Show 2024 at a rental of HK3,000 for new participants or HK$5,000 for past participants (original rental is HK$29,275)1
Free participation in the comprehensive trainings, and workshops on marketing, business operations and brand building, etc.2
Free consultation by programme advisors who are industry experts.
Free business matching and sales pitching sessions.
Free promotion of the participants’ designs in the channels under the DLAB (such as advertisements / advertorials in newspapers, internet, social platforms and websites, etc.)
Join the newly added study mission to Greater Bay Area at special price.